Marketing weirdo

Micrsosoft huis-blogger Robert Scoble somt wat mij betreft in de volgende post op zijn weblog de essentie van corporate blogging op:

“Here’s my thesis: companies that have lots of bloggers will end up making better products, will end up having better marketing and PR, will end up making more profit at the end of the day, and will be more likely to have more than one “hit product” and will be more likely to last 100s of years. Do you agree? Why or why not?”

Agree. Implicaties voor LB? MEER EN VAKER LUISTEREN NAAR KLANTEN. En onze inzet van blogs kan daar instrumenteel in zijn.

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