The last few months I noticed that a few of my favorite bloggers started dieting, e.g. Joi Ito and Jason Calacanis. I noticed because they decided to write about it, e.g. their goals, methods and results. What I found interesting is that it seems that they use their blog as a motivator to reach their goals by solliciting for feedback from their readers in the form of recommendations but also indirectly by publicly committing themselves to their plans and getting support through their blogs. Wouldn’t it be great for other people that don’t have a blog to be able to benefit from these methods? Think a user friendly integrated web service consisting of some form of diet tracking software, e.g. Joi Ito’s NutriBase, and forum environment where people can post their results if they want, maybe only with friends or under an alias because of privacy matters, and learn from each other? Sounds a bit like a “dieting social network”. Social networking as a function that is, not as a stand alone destination, as illustrated by Yme Bosma (Dutch only). Let’s use Marc Canter’s People Aggregator for that feature 🙂 BTW the number of people following diets is huge. I recently read an article that 1 in 5 people in the US and Europe have followed a diet in the last two years.